Who Owns Kidz Bop 2023? Meet the Owners and CEO Behind the Sensational Children’s Music Group!

The Kidz Bop band is an American children’s music group that produces and records kid-friendly versions of popular songs. It releases compilation albums featuring children performing contemporary pop songs and other related media that perform well on the Billboard Hot 100 chart. In this article, we’ll answer the question of who owns the company and who its CEO is.


  • Kidz Bop is owned by Razor and Tie (RT Industries) co-founders Cliff Chenfeld and Craig Balsam.
  • Elise Ecklund, a YouTuber, was misidentified as the owner of Kidz Bop, but she is not.
  • The current CEO of Kidz Bop is Sasha Junk, who took over in April 2020.
  • Sasha Junk has been with Kidz Bop for over 11 years and has established brand partnerships.
  • The singers featured on Kidz Bop CDs are real children, usually aged 12 to 15.
  • Grant Knoche is one of the most famous former members of Kidz Bop, known for his audition video on YouTube.
  • The current members of Kidz Bop 2023 include Adie, Tafari, Chanel, Toby, Julianna Revilla, Freddy Pomee, Ahnya O’Riordan, Cooper Hounshell, Sierra Gracelyn Brogmus, Olivia King, Isaiah Morgana, Shane Davis.
  • Kidz Bop has expanded internationally, with branches in the UK, Germany, Mexico, and France.

Who Owns Kidz Bop 2023?

Cliff Chenfeld and Craig Balsam

Kidz Bop is owned by Razor and Tie (RT Industries) co-founders Cliff Chenfeld and Craig Balsam. A movie musical, animated feature, biopic, and documentary company, RT Industries has been around since 2001. It’s one of the biggest independent music labels in the world.

In 1990, Cliff Chenfeld and Craig Balsam founded Razor & Tie. They both graduated from New York University, where they met. They both practiced law for a few years, then left their positions to start Razor & Tie.

The company’s first track came out on October 9th, 2001, and it’s expanded to merchandise, live tours, music videos, talent competitions, and more. As for the music company, it has grown and expanded internationally, too, including in France, Mexico, Germany, and the United Kingdom.

Step right into the intriguing lives of beloved celebrities, where we expose the most captivating gossip and fresh news:

Is Elise Ecklund the CEO of Kidz Bop?

Elise Ecklund, a well-known YouTuber, was initially misidentified as the owner of the music group Kidz Bop in a search outcome that has since been updated, yet it retains an amusing touch. She shared a video where she was seen searching for the owner of Kidz Bop on Google. The video included a screenshot displaying inaccurate information, falsely claiming that she is the Owner of the music label.

The reason behind her name appearing in the ‘owner’ column remains unclear, but the issue has been resolved. Upon discovering her ownership of a multimillion-dollar corporation, she expressed her astonishment on Twitter.

Elise’s supporters wrote this amusing comment:

“When your fandom is that powerful, they take over a multimillion-dollar firm and give it to you.”

As another user put it,

“I’ve mentioned this in a previous video: “wow Elise you should be in Kidz bop, and being CEO of it is much better!”

I became the CEO of KIDZ BOP

Who Is Elise Ecklund?

Elise Ecklund

Elise Ecklund, a YouTube personality, actively produces and shares music-related content on her channel, attracting a substantial following of 2.18 million subscribers. In 2015, she launched her channel with a guitar tutorial of Troye Sivan’s song “Youth,” marking her debut video. Through her consistent weekly video uploads, Elise effectively expanded her viewership and garnered increasing popularity. Notably, she achieved a remarkable feat in 2019 by releasing the shortest song on the record, titled “I Suffer More.”

Who Is Kidz Bop CEO?

Sasha Junk

Kidz Bop, the popular music band, is headed by Sasha Junk as its CEO. She assumed the position in April 2020 and reported directly to Concord’s chief label executive Tom Whalley.

Sasha Junk’s appointment coincided with Kidz Bop’s 20th-anniversary celebration, taking over from Victor Zeraya, the former president who transitioned to Chief Revenue Officer at Concord.

Sasha Junk holds an International Relations and Communications Studies degree from the University of North Carolina at Chapel Hill. Her professional background includes serving as the Global Head of Publicity at Classical Media, an audio recording service, from 2001 to 2007. She worked as a managing director at Morris+ King Company for two years, from 2007 to 2009. Before becoming CEO, Sasha held the position of SVP of Marketing at Kidz Bop for eleven years.

As CEO, Sasha Junk has successfully established significant brand partnerships, allowing Kidz Bop to reach new and broader audiences. Collaborations with notable companies such as Mattel, Dollar Car Rental, and Subway have contributed to the band’s growth.

Tom Whalley commended Sasha for her remarkable leadership skills and role in Kidz Bop’s success, stating, “Kidz Bop is the leading children’s entertainment brand, and Sasha has played a vital part in its achievements.”

While there is limited information available about Sasha Junk’s early life in the media, her prominence began with her appointment as CEO of Kidz Bop. Now that the ownership of Kidz Bop has been resolved, the crucial question arises: are the singers featured on the CDs children? The answer is affirmative. These albums indeed showcase the voices of real children.

Since the initial CD was launched, children worldwide have enthusiastically sung to these popular melodies. This trend shows no signs of waning any time soon. Over the years, those who have amassed a collection of Kidz Bop CDs can vouch for their dependability.

Typically, the youngsters lending their voices to the CDs range from 12 to 15 years old, although this age range has varied. The CDs’ meteoric rise to the top of the children’s music charts can be attributed to commercials, videos, YouTube channels, and streaming services, all of which have played a significant role since the first release.

For those eager to witness Kidz Bop perform the latest tunes live, attending one of their concerts is the perfect opportunity. Given the extensive reach of the Kidz Bop brand, simply knowing who owns a collection of CDs is no longer sufficient.

Who Is the Most Popular Kidz Bopper?

Grant Knoche stands out as one of the most renowned members of the Kidz Bop group. At age 10, he gained recognition after uploading his audition video on YouTube in response to the Kidz Bop casting call.

His exceptional talent led him to the semi-finals, where he impressed the judges with a Skype performance. Following this success, Knoche participated in a two-day boot camp and audition, again demonstrating his skills and earning a three-year contract with Kidz Bop.

Grant Knoche

Ultimately, he excelled at a two-day boot camp and audition, and Kidz Bop offered him a three-year contract. He will be 21 in 2023, but he’s already moved on without Kidz Bop. You can still buy and stream his songs online.

Knoche was thrilled as a kid to go on tour with Kidz Bop. “We sing to them, and they bounce about,” he told the Austin American Statesman.

Kidz Boppers aren’t allowed to talk about salary. At the time, Knoche added, “We’re not permitted to speak about it.”

Who Are the Members of Kidz Bop 2023?

Who can identify the original members of Kidz Bop? Adie, Tafari, Chanel, and Toby became part of the group in late 2021, joining the newest lineup. Additional members include:

  • Julianna Revilla
  • Freddy Pomee
  • Ahnya O’Riordan
  • Cooper Hounshell
  • Sierra Gracelyn Brogmus
  • Olivia King
  • Isaiah Morgana
  • Shane Davis

In 2009, the trio stunned their audience with a Zendeya-themed music video for Katy Perry’s “Hot n Cold.” They now have branches in the UK, Germany, Mexico, and France.

Why Is Kidz Bop So Popular?

One of the keys to Kidz Bop’s popularity lies in their performances’ aspirational yet relatable nature. Kidz Bop allows young fans to identify and connect with the performers by featuring kids on stage and in music videos, providing a unique sense of familiarity and authenticity. This approach sets Kidz Bop apart from traditional pop stars, bringing their star power down to earth and allowing young listeners to envision themselves on stage.

The enduring success of Kidz Bop is evident in their accomplishments. Boasting over 23 million album sales and a dedicated SiriusXM channel with more than 34 million subscribers, Kidz Bop has established itself as a leading force in the music industry. Consistently charting on Billboard’s Kids Artists chart, the brand continues to captivate its target demographic with its catchy tunes and relatable performances.

An inside look at Kidz Bop

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